Instacart Rolls Out Customizable Storefronts Retailers such as Gelson's Markets and Stew Leonard's are using Instacart Storefront and Storefront Pro to modify their homepages, create custom landing pages and build shoppable campaigns. Purple Carrot Brings Plant-Based Frozen Meals to Whole Foods From Progressive Grocer, July 2: Impossible Burger Hits Albertsons, Other Grocers From Progressive Grocer, April 16: Kroger to Buy Meal-Kit Service Home Chef for $200M From Progressive Grocer: May 23 Ahold USA Also Tests Robots From Progressive Grocer, Oct. 9: Ahold May Offer 'Scan It' on Smartphones