Mastering Discovery to Win Loyalty Amid Fluid Shopper Expectations Brands and retailers are rethinking how they guide consumers to reduce friction and build relevance along the path to purchase. Leveling Up Loyalty: How CPGs Are Using Gamification to Win Shoppers In-Store and Beyond Brands and retailers are embracing game mechanics in physical retail to create immersive experiences and generate consumer insights. Earning Shopper Loyalty in Highly Regulated CPG Categories Brandmovers' team of loyalty and promotions experts share examples of where and how their clients in regulated industries are creating success.
