7-Eleven Evolves Via Mobile Convenience store chain offers plenty of room for integration by national brands Rite Aid Rebate Report: July 2009 Kimberly-Clark Loads Longs Korn Display Ships Prior to Concerts Hey, Is That Your Old Rag Doll? Retail as Collaborative Marketing Medium Marketers and producers should stop thinking like "print shops" and realize that P-O-P is becoming a primary communication medium.