Retailer Campaigns

Restaurant: Great American Cookie Co., Atlanta
Number of Displays: An average of eight displays per store throughout the 350-store chain. Displays are updated regularly.
Construction: Narrow profile, 24-inch-by-30-inch light boxes with anodized brass finish and a flip-open frame. Extruded aluminum, acrylic, fluorescent lamps, electrical components and photographic transparency.
Introduced: August 1996
P-O-P Company: Clearr Corp., Minnetonka, Minn.

Restaurant: McDonald's Corp., Oak Brook, Ill.
Number of Displays: 8,000
Construction: Two clear PVC blow-molded cookie jars with hinged, two-piece woodgrain vacuum-formed lids. Two different screen printed pressure-sensitive cookie ID labels. Wooden back panel with decorated, vacuum-formed hot-stamped logo panel.
Introduced: November 1996
P-O-P Company: Dauman Displays, New York

Client: Toys "R" Us
Producer: Design Display Group Inc., Carlstadt, N.J.
Category: Wood - Services - Travel, Financial, Telecommunications, etc.
Intended Length of Use: 5 years
Production Run: 55
Unit Cost Range: More than $250

Client: AM General
Producer: Frank Mayer & Associates, Grafton, Wis.
Category: Multiple Materials - Motor Vehicles & Parts/Petroleum Products
Intended Length of Use: 5 years
Production Run: 50
Unit Cost Range: More than $250

Display Products N.A. Inc.
8x8 Juvenile Rack
Barnes & Noble

Everbrite Inc.
Chrysler Neon
Creative Marketing Services

Client: Homeland stores
Product(s) Promoted: Savings Card program
Producer: Olympic Screen Craft & Lithography
Location: Fremont, Calif.
Distribution: Supermarkets and other retailers
Material/Process: General Formulations Traffic Graffic floor advertising film
Introduction: October 1996

Client: Sports Authority
Product(s) Promoted: Sporting items
Producer: Impak Graphics
Location: Newport, Ky.
Distribution: 145 Sports Authority stores
Material/Process: General Formulations Traffic Graffic floor advertising film
Introduction: November 1996

Taco Bell Display
Applause Inc.