Cosmetics Merchandising Makeover In the wake of retail movement toward open-sell, cosmetic marketers are becoming more strategic in their approach to in-store merchandising and P-O-P. Miller 'Get The Goods' Promo Features P-O-P, Enhancers Pajama Sam 3' Display Cultivates Attention BIC Enters Category with High-End Displays Trek and Visa Launch Joint Venture Buena Vista Home Video Launches Summer Decoder Sweepstakes Culture Club: Ethnic Marketing at the Point-of-Sale Ethnic marketing is rife with challenges and opportunities for brand marketers who understand their audience. Korn Display Ships Prior to Concerts Hey, Is That Your Old Rag Doll? Dr Pepper Races Into Summer with NASCAR Promotion Tylenol PM: From Night to Day First Previous 425 426 427 428 429 Next Last
