Displays & Signs

Client: The House of Seagram
Producer: Beisler & Partners Inc., New York
Category: Multiple Materials Beer/Wine/Spirits
Intended Length of Use: 2 months
Production Run: 2,160
Unit Cost Range: $25-$99

Client: Scoreboard Inc.
Producer: Inland, Indianapolis
Category: Paperboard (Corrugated/Chipboard/Foamboard) - Services - Travel, Financial, Telecommunications, etc.
Intended Length of Use: 1 year
Production Run: 32,000
Unit Cost Range: Less than $24

Producer: Kryptonite, Canton, Mass.
Category: Multiple Materials - Toys/Sporting Goods/Recreational Products
Intended Length of Use: 3 years
Production Run: 600
Unit Cost Range: $100-$250

Client: Reebok International
Producer: Display Systems Inc., Maspeth, N.Y.
Category: Multiple Materials - Athletic Footwear
Intended Length of Use: 1 year
Production Run: 3,500
Unit Cost Range: $25-$99

Client: Warner-Lambert
Producer: Trans World Marketing, East Rutherford, N.J.
Category: Plastics - Health & Beauty Aids/OTC Remedies
Intended Length of Use: 1-2 years
Production Run: 5,000
Unit Cost Range: $100-$250

An Exclusive Industry Survey Reveals Retailers' Attitudes Toward In-Store Marketing & Promotion

Client: DXR Investments Inc.
Producer: Banta Merchandising Products, Milwaukee
Category: Plastics - Motor Vehicles & Parts/Petroleum Products
Intended Length of Use: 2-3 years
Production Run: 500
Unit Cost Range: $25-$99
Comments: This Dodge Viper replica utilizes a combination of "cut-away" photography and 3-D vacuum-formed sculpting to emphasize the car's engineering and its shape.

Client: Iams Co.
Producer: Fiberoptic Lighting Inc., Grants Pass, Ore.
Category: Signs - Grocery Products - Non-Food
Intended Length of Use: 1-5 years
Production Run: 144
Unit Cost Range: $100-$250