Displays & Signs

Product: Ultra-Max cookware
Number of displays: 500
P-O-P company: Lingo Manufacturing Co. (co-design and manufacture), Florence, Ky.; PBA Co. (co-design), Quincy, Mass.
Distribution: Supermarkets
Introduction: Fall 1997
Duration: Permanent
Construction: Powder-coated 1/4-inch steel wire grid
The sturdy steel Ultra-Max cookware display from VAM Corp. is designed to hold up to 185 pieces of cookware in supermarkets.

Client: Bel Ray Co.
Products Promoted: Motorcycle lubricants
Display Description: Full Line Display and Educational Center
Distribution: Motorcycle shops
Objective: To provide a full line of products at the retail level.
Introduction: March 1997
Construction/Materials: Steel tube, sheet metal, acrylic, litho
P-O-P Company: Display Works Inc., Manalapan, N.J.

Product: Planet Lunch Packs
Number of displays: 20,000
P-O-P companies: Tracy Locke Promotions (design), Dallas; Rock Island Displays (manufacture), Milan, Ill.
Distribution: Supermarkets and mass merchants
Introduction: January 1998
Duration: Semipermanent
Construction: Corrugated, plastic
Frito-Lay's Planet Lunch Program includes this semipermanent display. It was designed to entice children looking for lunchtime snacks in supermarkets and mass merchants.