Displays & Signs

Client: ServiStar (TruServ), Butler, Pa.
Products Promoted: Paints
Objective: To provide directional and informational signs to promote the company's paint lines, including primers, waterproofers, concrete, interior, etc.
Introduction: August 1998
Construction/Materials: Plastic frames and digital inserts
P-O-P Company: SemaSys Inc., Houston

Mechtronics Corp.
Speidel
Comments: The design of this display had to accommodate a variety of retail product looks. It also had to be pilfer-proof and yet highly visible. Another key was that construction had to allow for replacement parts in the field. Stackable trays (up to 25 tiers high) were used, each holding 28 SKUs of product. A special locking and sliding shelf design provided a secure environment

Rapid Displays
AD One
Comments: This tabletop display highlights a new collection of products from a manufacturer known for its equestrian line. The natural materials chosen for the display picked up on the brand's outdoor heritage. Changeable graphics panels are designed to be easily updated, incorporating either equestrian imagery or seasonal themes.

Henschel-Steinau Inc.
Bausch & Lomb Inc.
Comments: The goal of this program is to provide a consistent compact "trial contact lens cabinet" that would hold 160 SKUs. A key was the ability to provide custom identification for each product slot The display could either be wall mounted or placed on a counter.

Dimension Espacio S.A. De C.V.
Enlaces Radiofonicos S.A. De C.V.

Client: ICI Glidden Paints, Cleveland
Products Promoted: Complete line of Interior/Exterior Paints
Objective: To present a new color palette in an appealing and unique manner by inspiring the creative use of colors with hues and increasing consumer confidence in this subjective purchase.
Introduction: April 1998
Construction/Materials: Rotationally-molded polyethylene, molded styrene, metal, wood, color prints and transparencies
P-O-P Company: Mechtronics Corp., Stamford, Conn.