Displays & Signs

Client: Dr Pepper/Seven Up Inc., Plano, Texas
Comments: Red neon and retro graphics on this wall clock for foodservice accounts capture a sense of nostalgia for an American diner feel.
Introduction: January 2001
Size of Run: 1,000
Distribution: Fountain/foodservice accounts nationwide
Construction/Materials: Injection-molded housing, neon, four-color faceplate, battery-powered clock
P-O-P Company: DUCO Technologies, Henderson, Nev.

Last Call for Recovery!

GE updated its Comparator interactive display with a new version that demonstrates its Reveal light bulb. (The old display is to the right, while the new display is below.)
Producer: Display Technologies, College Point, N.Y.

Client: South Beach Beverage Co., Norwalk, Conn.
Comments: This pole topper and shelf talker supported SoBe's "Drink With Odditude" sweepstakes to win a Microsoft Xbox game console and a copy of the "Oddworld: Munch's Oddysee" video game.
Introduction: Fall 2001
Size of Run: 20,000 pole toppers; 10,000 shelf talkers
Construction/Materials: Paperboard, four-color printing
P-O-P Company: Wallace Printing, Lisle, Ill.

Product: AOSafety ear protectors
P-O-P company: Inland Container Co., Indianapolis; Color Box Inc., Richmond, Ind.
Introduction: July 2001
Duration: Temporary
Construction: Corrugated
Display set-up: Retail staff
The display for Aearo Co.'s new headphone/ear protection system with a built-in radio explains features and benefits of the product.

The slatwall and countertop displays for 4Wheelers' national rollout are designed to highlight the brightly-colored skates.
Producer: United Displaycraft, Des Plaines, Ill.