Chatbots / Virtual Assistants / AI Agents

The launch builds on the retailer's other AI efforts.

Consumers can use the integration to curate shopping lists by need, occasion.

The pilot places Roundel upstream in the shopper journey as discovery shifts to generative AI platforms.

Recommendation feature boosts AI shopping relevancy by up to 60%, Criteo says.

Newly added panels will explore top issues facing marketers, from organizational alignment and shopper behavior to the realities of agentic commerce, next week in Toronto.

As AI reshapes how shoppers discover and choose products, brands, platforms and retailers are racing to turn signals, conversations, and intent into measurable growth.

Lowe's is using Marketplace expansion, creators, and AI-driven video and visualization to turn digital engagement into measurable omnichannel growth.

Jason Goldberg argued that focusing on AI efficiency misses the bigger threat: a fundamental shift in how consumers shop and decide.

Speakers at NRF's Big Show raised early concerns about the limits of things like ROAS, pointing to a future where retail media measurement may need to evolve alongside more agentic forms of commerce.

The company explains its name change and embracing the use of AI agents.