Club Colombia Aisle Violator
Bavaria S.A., a Bogotá, Colombia-based subsidiary of SABMiller, promoted its Club Colombia brand with this 3-D aisle violator that features a full-sized replica of a bottle of beer. As an already established brand, the goal of this display was to attract new consumers and increase sales in mass merchants. The material is durable enough to be placed indoors or out and is difficult to damage or break. The bottle on the display spins, and the copy roughly translates to "How can you resist the refined flavor."
