ARTICLES BY THIS AUTHOR

• 6/5/2011

  Martha Stewart Speaks at Home Depot

• 6/5/2011

  Lowe’s Joins PepsiCo for a Million Dollar 'Salute'

• 6/5/2011

  Safeway Expands 'Just For U' Program

• 6/2/2011

  Dollar General Helps P&G Primp for 'BET Awards'

• 6/2/2011

  Office Depot Makes Austrian Permanent

• 6/1/2011

  Shopper & CatMan: Let's Play Nice

  As these two disciplines evolve, brand marketers devise management structures to align the work
• 6/1/2011

  Bosco Solidifies Chocolate Products

  Chocolate bars appeal to older consumers
• 6/1/2011

  Kroger Waves USO Flag

• 6/1/2011

  Candy & Snack Report: Second That Emotion

  Marketers of snacks and candy find ways to connect with shoppers beyond price promotions
• 6/1/2011

  Research Guides Hyde Tools' Rebranding

  Redesign focuses on materials, product composition and merchandising