ARTICLES BY THIS AUTHOR

• 12/31/1996

  Sweepstakes Sweetens CNS Breathe Right Nasal Strips Campaign

• 12/31/1996

  New P-O-P and Fixtures Reach The Finish Line

• 12/31/1996

  Rx to OTC = P-O-P

  As dozens of prescription drugs go over-the-counter, attention to their in-store presentation is critical.
• 12/31/1996

  Vuarnet Tower Builds Name, Maximizes Space

• 12/31/1996

  Coca-Cola Rolls Out See-Through Decals

• 12/31/1996

  Oral-B Reduces Display Components 74 Percent

• 12/31/1996

  Hyperion Helps Consumers "Make the Connection" with Oprah

• 12/31/1996

  Modular System Aids Placement Of Smoking-Cessation Products

• 12/31/1996

  Weiser Expands Rack Display, Will Offer to More Retailers

• 12/31/1996

  Stearns & Foster Sign Reflects High-end Image