ARTICLES BY THIS AUTHOR

• 12/31/1997

  Topps Expands Collectible Line

• 12/31/1997

  Old-Fashioned Theme is Core of Caswell-Massey Marketing Strategy

• 12/31/1997

  Package Brightens Sunshine Industries' Shoe Brush Image

• 12/31/1997

  P-O-P for the PRO

  These days, merchandising is for everyone -- even those tough customers who are all business
• 12/31/1997

  Videos Promote Roof Coatings In Stores

• 12/31/1997

  Dean's Chug Packaging Enhances Milk's Image

• 12/31/1997

  MTX Paging Display Educates Consumers

• 12/31/1997

  PolyGram Video and Chiquita Banana North America Team Up

• 12/31/1997

  Putting Fashion Upfront

  Specialty Stores Competition are Influencing P-O-P Designed for Watches, Glasses and Jewelry
• 12/31/1997

  Coppertone Updates Fun Center