ARTICLES BY THIS AUTHOR
- 10/31/2000
Red Devil Cross-Merchandises With Wire Rack
- 10/31/2000
American Greetings Adds to Election Pain With Bush/Gore Cards and Display
As the Duel Draws to a Close... - 10/31/2000
Smirnoff P-O-P Program Sets the Holiday Mood
Display theme encourages shoppers to purchase vodka for the party season - 10/31/2000
Big Ticket Merchandising
Promoting expensive durable goods is a whole different merchandising ballgame. Marketers of big-ticket items offer tips for producing smarter, harder-working P-O-P. - 10/31/2000
Masses of Merchandisers 'Energize' Launch
- 10/31/2000
Display Helps Moves Supplement to Retail