ARTICLES BY THIS AUTHOR
- 7/31/2001
Crest P-O-P Promotes With a Smile
- 7/31/2001
Creativity at the Razor's Edge
A profile of Gino De Luca, director of permanent merchandising for The Gillette Co. - 7/31/2001
Automotive P-O-P Shifts Into High Gear
Long considered a low-profile market for car enthusiasts, automotive parts retailers have realized the value of attracting attention with P-O-P and packaging aimed at a wider audience. - 7/31/2001
Clif Bar Carves New Look for Displays
- 7/31/2001
Kornblum to Discuss Toys "R" Us Overhaul