ARTICLES BY THIS AUTHOR

• 12/1/2003

  More Retailers Use Santa as Holiday Lure

• 12/1/2003

  'Pirates' Sets Sail for Retail

• 11/30/2003

  Skechers, Christina Aguilera Partner for International Program

• 11/30/2003

  Under Armour Transforms P-O-P Strategy

• 11/30/2003

  Whirlpool Tests Oversized, Branded Fabric Care Centers

• 11/30/2003

  Pacific Wine's Vintage P-O-P

• 11/30/2003

  Kmart Slam-Dunks with Shaq Promo

• 11/30/2003

  Meijer, Brands Support Toys for Tots

• 11/30/2003

  World-Class Athletes Step Up to Promote Gravis Shoes

• 11/30/2003

  Home Depot's Marketing Comes Full Circle

  A Q&A with John Costello, Executive VP of Merchandising and Marketing for The Home Depot