ARTICLES BY THIS AUTHOR

• 10/4/2004

  Keynotes Set the Pace at P-O-P Show/Chicago

• 10/3/2004

  FSI Report: Oct. 3, 2004

• 10/3/2004

  Virtual Store Check: Rite Aid

• 10/3/2004

  7-Eleven Plays Xbox with Mountain Dew

• 9/30/2004

  Kmart Puts Pepsi Promo in the Can

• 9/30/2004

  Allied Domecq Unleashes 'Catwoman' Partnership, Displays

• 9/30/2004

  Rocky Boots Strengthens P-O-P for Apparel Line

• 9/30/2004

  Cosmetics Brands Focus on Ethnic Marketing

  Custom products for black and Hispanic women, and for style-conscious men, share the spotlight as cosmetics marketers continue to target niche markets.
• 9/30/2004

  China Syndromes

  As often happens with any good idea, some clients are under the impression that China can be some sort of panacea.
• 9/30/2004

  Canandaigua 'Tests' New Wine Promotion