ARTICLES BY THIS AUTHOR
- 7/7/2009
PetSmart Adopts Exclusive Lines
- 7/7/2009
Walgreens Gets More Informative
- 7/6/2009
Fry's Heads Back to the Ballpark
- 7/6/2009
Campbell's Kroger E-Labels for Education
A case study from the Promotion Marketing Association's 2009 Reggie Awards - 7/6/2009
Cannondale Associates' 2009 Category Management Benchmarking Study
The balance of power between manufacturers and retailers has tipped, according to both camps. - 7/6/2009
Kimberly-Clark Celebrates Breast Cancer Survivors
A case study from the Promotion Marketing Association's 2009 Reggie Awards - 7/6/2009
Walmart's AC/DC Launch
A case study from the Promotion Marketing Association's 2009 Reggie Awards - 7/6/2009
Unilever Walmart 'Soundcheck' Sponsorship
A case study from the Promotion Marketing Association's 2009 Reggie Awards - 7/6/2009
Rite Aid Rebate Report: June 2009