P2PI is calling on consumer product marketers across categories to take our 10-minute survey rating retailer networks and their performance. The first 100 participants will receive an Amazon e-gift card.
Loblaws has partnered with Nestle Purina’s Purina One to provide multiple bulk-purchase offers for members of the retailer’s PC Optimum loyalty program.
J.M. Smucker’s Hostess and Froneri’s Drumstick both launched limited-edition, Slurpee-inspired SKUs ahead of the retailer’s “Slurpee Day” celebration on July 11.