P-O-P's Wave of the Future Some marketers are creating exclusive partnerships with vendors, but some are hesitant about commitment Advertising Strategies to Increase Usage Frequency Sales Off Displays: Mass Merchant Sales Generators Sales From Displays: Cookies Sales Off Displays: Top 40 Drugstore Sales Generators Sales Off Displays: Mustard & Ketchup Sales From Displays: Bottled Juices Sales Off Displays: Supermarket Top 40 Display Driven Scanner Data Corroborates P-O-P's Power Retailers: Do You Use Scanner Data to Measure The Sales Effectiveness of In-Store Displays? First Previous 96 97 98 99 100 Next Last