Chart B: P-O-P Budgets by Tactic, Only TV Advertisers Chart A: P-O-P Budgets by Tactic, All Respondents 2006 P-O-P Trends Report Survey rates P-O-P against other tactics and explores role of research, emerging technologies Chart D: Future P-O-P Budgets Chart C: Most Recent P-O-P Budgets GfK Audits & Surveys National Retail Census 2005 The 52nd annual "National Retail Census" gauges the size of more than 30 retail channels. P-O-P Producer Report Benchmarks Financials Benchmarking tool that helps producers evaluate businesses is available for purchase. Dancing in the Aisles GMA Show: Sam's Club Grows Organically Just Follow the Money First Previous 43 44 45 46 47 Next Last
