Kraft, Coca-Cola Reunite for 'Emeril' Super Bowl Promotion Bayer Claims There's Life After the Party Last Call for Recovery! Beverage P-O-P Makes a Splash Beverage marketers face stiff competition to make their products stand out in a sea of introductions and powerful brands. Promotional Program Shows Brushing Isn't Child's Play Extensive research and P-O-P back Gillette's Oral-B stages launch Delicato Displays Feature Monterey Coastline Tsingtao Promo Celebrates Chinese New Year A Gift for Sales Lift? Enhanced packaging and P-O-P displays promoting products with premiums may improve impulse sales when executed properly. Silly CDs Climb the Charts at Retail Smelvis has left the building! 2001 P-O-P Snapshots Highlights of recent and upcoming P-O-P promotions by more than 40 top companies 2002 P-O-P Trends Report First Previous 799 800 801 802 803 Next Last