Sporting Goods

Client: Rawlings Co.
Producer: A.G Industries; Cleveland
Category: Multiple Materials Fixture

Famous Firm Unleashes New Program

Product: E-Z Gard Industries Inc. Shock Doctor mouth guard
Number of displays: 5,000
P-O-P companies: Joe Duffy Design (design), North Star Container (fabrication), both of Minneapolis
Distribution: Sporting goods stores
Introduction: August 1993
Duration: Semi-permanent
Construction: Corrugated (display); PVC (reinforcing strip); metal (hooks)

Client: Outboard Marine Corp.
Producer: Arlington Aluminum Co.

Product: RTV weight vest
Number of displays: 50
P-O-P companies: GXI (header fabrication and assembly); Satter White Design Inc. (header design), both of Portland, Ore.
Distribution: Full-line sporting goods stores
Introduction: August 1993
Duration: Permanent
Construction: Metal (stand); fiberglass (torso form); posterboard (header)
The display vest can be easily removed from the form by a salesperson, yet it is secured sufficiently so that samples don't walk out the door.