Specialty Retailer

Product: Ariat apparel, accessories
Number of displays: 200
P-O-P company: Concept Designs Inc., Palo Alto, CA
Distribution: English tack shops, Western specialty, farm and ranch and other specialty retailers
Introduction: September 2005
Duration: Permanent
Construction: Powder coated steel, wire
Set-up: Retail staff
Comments: Ariat's latest floor unit can expand into many configurations to carry a wide range of product mixes.

Product: Ariat apparel, accessories
Number of displays: 200
P-O-P company: Concept Designs Inc., Palo Alto, CA
Distribution: English tack shops, Western specialty, farm and ranch and other specialty retailers
Introduction: September 2005
Duration: Permanent
Construction: Powder coated steel, wire
Set-up: Retail staff
Comments: Ariat's latest floor unit can expand into many configurations to carry a wide range of product mixes.

A case study from the Promotion Marketing Association's 2006 Reggie Awards

Product: OrthoClear dental aligners
Number of displays: 1,000
P-O-P company: Perceptual Concepts Corp., El Cajon, CA
Distribution: Dental and orthodontic offices
Introduction: December 2005
Duration: Permanent
Construction: Brushed aluminum
Display set-up: Pre-assembled
Comments: Made of brushed aluminum, this counter unit for OrthoClear has a clinical feel to it and also helps the "invisible" product stand out to patients.

Product: Ariat apparel, accessories
Number of displays: 200
P-O-P company: Concept Designs Inc., Palo Alto, CA
Distribution: English tack shops, Western specialty, farm and ranch and other specialty retailers
Introduction: September 2005
Duration: Permanent
Construction: Powder coated steel, wire
Set-up: Retail staff
Comments: Ariat's latest floor unit can expand into many configurations to carry a wide range of product mixes.