Personal Care

Retailer: Meijer
Location: Plainfield, IL

Client: Johnson & Johnson Sales and Logistics, LLC
Country of Production: United States
Distribution: United States
Intended Length of Use: 2 months
Producer: Rand Display International
Unit Cost: Under $50
Production Date: 6/25/2007
Number of Displays: 6,550
Objectives: The primary objective is to communicate the theme "Imagine a Touchable World" and to inspire consumers to buy Purell to sanitize their hands for any and all occasions.

Client: Weleda North America
Country of Production: United States
Distribution: United States
Intended Length of Use: 2 months
Producer: Menasha Packaging Company
Unit Cost: Under $50
Production Date: 8/1/2007
Number of Displays: 1,000
Objectives: This display launched a European product into North America and delivered a critical message on superior quality and differentiation from competitors.

Client: Wyeth Consumer Healthcare
Country of Production: United States
Distribution: United States
Intended Length of Use: 2 months
Producer: Alliance, a Division of Rock-Tenn Company
Unit Cost: Under $200
Production Date: 11/12/2007
Number of Displays: 4,400

Client: La Roche-Posay
Producer: POP Displays, Yonkers, NY
Number of Displays: 950
Production Date: November 2007
Distribution: Dermatologist offices
Objectives: In physicians' offices, display the four steps and glorify the products. Educate consumers on the unique promise of BioMedic LHA-Peel.
Materials Used: Clear acrylic base with a polished edge, pedestal, pressure-sensitive laminated label and heat bent acrylic.