McCormick 1 Step Floorstand
Product: 1 Step Seasonings
P-O-P company: York Container, York, Pa.
Distribution: Supermarkets
Introduction: October 2002
Duration: Temporary
Construction: Corrugated
Display set-up: Retail staff
McCormick & Co. launched this floorstand for its new 1 Step Seasonings to drive trial of the product.
