Office Supplies

Client: Pentech International Corp.
P-O-P company: Merchandising Plus

Client: Gillette Co.
P-O-P company: Stone Container

Panasonic Pencil Sharpener
Frank Mayer & Associates

Client: Pilot Pen
Producer: Ultimate Display Industries

Client: Avery Dennison
Producer: Mechtronics Corp.

Client: Gillette/Paper Mate
Producer: R.P. Creative Sales Inc.

Product: Pens
Number of displays: 3,500
P-O-P company: Castle Rock Container Co., Adams, Wis.
Distribution: Convenience, food and chain drug stores
Introduction: May 1993
Duration: Promotional
Construction: Direct-print corrugated and label-applied corrugated
When retailers ordered pre-assortments of Parker Pen products, they received the locker display as a part of the package.

Products: Pencils and pens
Number of displays: 3,000 (1,000 each of three displays)
P-O-P company: Marunouchi Kogei Ltd., Japan
Distribution: Stationery stores and college bookstores
Introduction: August 1993
Duration: Permanent
Construction: Polyvinyl chloride (PVC), silkscreened graphics
The compact size of both the pen and pencil displays from Pentel should appeal to retailers, for whom shrinking counter space is a primary concern.