Pepsi-Yahoo! Fusion Marketing Expands Promo Reach, Cuts Costs Miller 'Get The Goods' Promo Features P-O-P, Enhancers The Practice Of Loyalty Marketing The whys and hows of developing an effective loyalty program Burger King Virtual Fun Center Builds Loyalty Not All Customers Are Created Equal Using Customer Segmentation In Loyalty Marketing To Identify & Target Best Customers The Mirage of Promotional Lift Do price promotions really pay out? Demand Chain Puts Consumers In The Driver's Seat In-Store Exchange Center Redeems Coupons for Cash Fuji Displays Celebrate Upcoming Summer Games First Previous 144 145 146