Drug Store

Client: Matrixx Initiatives Inc., Scottsdale, AZ
Product(s) Promoted: Zicam Cold Sore Swabs
Distribution: Walgreens
Number of Stores: 5,761
Production Run Quantity: 5,761
Introduction: 12/30/09
Intended Duration: 3 months
Dimensions (H x W x D): 25" x 16" x 6"
Weight: 5 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: Henschel-Steinau Inc., Allendale, NJ

Design of the Times 2010 Contest Declaration

Client: Kimberly-Clark Corp., Neenah, WI
Product(s) Promoted: Pads/Liners/Tampons
Distribution: CVS/pharmacy and Walgreens
Number of Stores: 15,000
Production Run Quantity: 15,000
Introduction: 4/1/10
Intended Duration: 24 weeks
Dimensions (H x W x D): 10" x 45" x 10"
Weight: 10 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Menasha Packaging, Neenah, WI

Design of the Times 2010 Contest Declaration

Client: Unilever, Englewood Cliffs, NJ
Product(s) Promoted: Haircare and Personal Care
Distribution: Walgreens
Number of Stores: 6,000
Production Run Quantity: 6,000
Introduction: 12/12/09
Intended Duration: 4-6 weeks
Dimensions (H x W x D): 92" x 68" x 15"
Weight: 12 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: International Paper/Shorewood Display, Thorofare, NJ

Design of the Times 2010 Contest Declaration

Client: Boehringer Ingelheim, Ridgefield, CT
Product(s) Promoted: Dulcolax Balance Laxative
Distribution: Walgreens, CVS/pharmacy and Rite Aid
Number of Stores: 1,000
Production Run Quantity: 1,000
Introduction: 9/1/09
Intended Duration: 8 weeks
Dimensions (H x W x D): 34" x 5" x 5"
Weight: 8 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: Rand Diversified, Edison, NJ

Design of the Times 2010 Contest Declaration

Client: Kimberly-Clark Corp., Irving, TX
Product(s) Promoted: U By Kotex
Distribution: Drugstores
Introduction: 4/1/10
Budget Category (U.S.): Less than $5 (display only)
Producer: CBX, New York, NY

Design of the Times 2010 Contest Declaration

Client: Walgreen Company, Deerfield, IL
Product(s) Promoted: Blood pressure monitors and related products
Distribution: Walgreens
Number of Stores: 5,245
Production Run Quantity: 5,245
Introduction: 5/12/10
Intended Duration: 6 months
Dimensions (H x W x D): 49" x 16" x 5"
Weight: 7 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Menasha Packaging, Neenah, WI

Design of the Times 2010 Contest Declaration

Client: Duane Reade, New York, NY
Product(s) Promoted: Duane Reade Delish
Distribution: Drugstores
Introduction: 11/1/09
Budget Category (U.S.): Less than $5 (display only)
Producer: CBX, New York, NY

Design of the Times 2010 Contest Declaration

Client: Basic Research, Salt Lake City, UT
Product(s) Promoted: Fat Burner, Calorie Control and Quick Start
Distribution: Walmart, Walgreens, Rite Aid, GNC
Number of Stores: 3,500
Production Run Quantity: 4,000
Introduction: 6/10/09
Intended Duration: 6 months
Dimensions (H x W x D): 69" x 36" x 26"
Weight: 15 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: The Strive Group, Cincinnati, OH

Design of the Times 2010 Contest Declaration