Drug Store

Client: Colgate-Palmolive, New York, NY
Product(s) Promoted: Colgate ProClinical
Distribution: Walgreens nationwide
Number of Stores: 7,000
Production Run Quantity: 7,087
Introduction: 3/22/10
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 36" x 30" x 12"
Weight: 24 lbs.
Budget Category (U.S.): $26 - $50 (includes product)
Producer: RockTenn Merchandising Displays, Winston-Salem, NC

Design of the Times 2010 Contest Declaration

Client: Kimberly-Clark Corp., Irving, TX
Product(s) Promoted: U by Kotex
Distribution: Drugstores
Introduction: 4/1/10
Budget Category (U.S.): Less than $5 (display only)
Producer: CBX, New York, NY

Design of the Times 2010 Contest Declaration

Client: CVS/pharmacy, Woonsocket, RI
Product(s) Promoted: Gift Cards
Distribution: CVS/pharmacy
Number of Stores: 7,000
Production Run Quantity: 14,000
Introduction: 9/1/09
Intended Duration: Permanent
Dimensions (H x W x D): 31" x 4" x 16"
Weight: 2 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Summit Manufacturing, Bay Shore, NY

Design of the Times 2010 Contest Declaration

Client: Duane Reade, New York, NY
Product(s) Promoted: Duane Reade Delish
Distribution: Drugstores
Introduction: 11/1/09
Budget Category (U.S.): Less than $5 (display only)
Producer: CBX, New York, NY

Design of the Times 2010 Contest Declaration

Client: Boehringer Ingelheim, Ridgefield, CT
Product(s) Promoted: Dulcolax Balance Laxative
Distribution: Mass merchants, Walgreens, CVS/pharmacy and Rite Aid
Number of Stores: 3,300
Production Run Quantity: 3,300
Introduction: 9/1/09
Intended Duration: 8 weeks
Dimensions (H x W x D): 52" x 14" x 12"
Weight: 28 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Rand Diversified, Edison, NJ

Design of the Times 2010 Contest Declaration

Client: Henkel Corp., Scottsdale, AZ
Product(s) Promoted: Personal Hygiene
Distribution: Walgreens
Number of Stores: 7,087
Production Run Quantity: 7,087
Introduction: 4/1/10
Intended Duration: 30 days
Dimensions (H x W x D): 8" x 36" x 7"
Weight: 10 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: RockTenn Merchandising Displays, Winston-Salem, NC

Design of the Times 2010 Contest Declaration

Client: Green Dot Corporation, Monrovia, CA
Product(s) Promoted: Reloadable Prepaid Cards
Distribution: Drugstores nationwide, Rite Aid
Number of Stores: 2,000
Production Run Quantity: 3,450
Introduction: 5/1/10
Intended Duration: 3-6 months
Dimensions (H x W x D): 14" x 4" x 48"
Weight: 4 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Bay Cities, Pico Rivera, CA

Design of the Times 2010 Contest Declaration

Client: Henkel Corp., Scottsdale, AZ
Product(s) Promoted: Purex
Distribution: Discount Drug, Bi-Lo, Brunos, Drug Emporium
Number of Stores: 10
Production Run Quantity: 1,000
Introduction: 3/15/10
Intended Duration: 3 weeks
Dimensions (H x W x D): 44" x 14" x 17"
Weight: 15 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: RockTenn Merchandising Displays, Winston-Salem, NC

Design of the Times 2010 Contest Declaration

Client: Noah's Naturals, Los Angeles, CA
Product(s) Promoted: Powdered Dietary Supplement
Distribution: Walgreens
Number of Stores: 1,800
Production Run Quantity: 2,200
Introduction: 1/15/10
Intended Duration: 3-6 months
Dimensions (H x W x D): 10" x 18" x 8"
Weight: 2 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: Bay Cities, Pico Rivera, CA

Design of the Times 2010 Contest Declaration