CVS Gives ExtraCare with HBA Sampler Ready to Ride Cruiserworks hits the road to place upscale boot displays at motorcycle dealerships nationwide Perspectives on the Mature Consumer A topline look at market to the 55-plus demographic Automotive P-O-P Shifts Into High Gear Long considered a low-profile market for car enthusiasts, automotive parts retailers have realized the value of attracting attention with P-O-P and packaging aimed at a wider audience. The Practice Of Loyalty Marketing The whys and hows of developing an effective loyalty program Virtual P-O-P Peapod's 'cyber-merchandising' may help marketers hone promotions Not All Customers Are Created Equal Using Customer Segmentation In Loyalty Marketing To Identify & Target Best Customers ObjectSoft Tests Video Kiosks Monteil Paris Display Promotes Products When It is in the Mood Interactive Unit Touts Products, Collects Data First Previous 81 82 83 Next Last