Convenience Stores

Client: Mateson Chemical Co., Philadelphia, PA
Product(s) Promoted: Jars of odor-absorption sponges
Distribution: C-Stores, Truck Stops, Mini-Marts, Tobacco Shops
Number of Stores: 2,400
Production Run Quantity: 2,495
Introduction: 3/1/07
Intended Duration: 2-3 Months
Dimensions (H x W x D): 24" x 13" x 5"
Weight: 18 lbs.
Budget Category (U.S.): $6-$10 (display only)
Producer: Weber Display & Packaging, Philadelphia, PA

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Design of the Times 2008 Contest Declaration

Client: Cadbury Adams, Parsippany, NJ
Product(s) Promoted: Gum brands including Trident, Dentyne and Stride
Distribution: Convenience Stores
Number of Stores: 8,000
Production Run Quantity: 16,000
Introduction: 1/1/08
Intended Duration: Three months
Dimensions (H x W x D): 61" x 14" x 15"
Weight: 50 lbs.
Budget Category (U.S.): $16-$25 (display only)
Producer: Menasha Packaging, Brooklyn Park, MN

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Design of the Times 2008 Contest Declaration

Client: The Coca-Cola Co., Atlanta, GA
Product(s) Promoted: Full Throttle Coffee
Distribution: Regional Launch in the Southeast
Number of Stores: 4,000
Production Run Quantity: 4,000
Introduction: 5/23/07
Intended Duration: Permanent
Dimensions (H x W x D): 6" x 10" x 22"
Weight: 2 lbs.
Budget Category (U.S.): $16-$25 (display only)
Producer: Edge Display Group, Ronkonkoma, NY

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Design of the Times 2008 Contest Declaration

Client: RJ Reynolds Tobacco Co., Winston Salem, NC
Product(s) Promoted: Snus
Distribution: Convenience Stores and Tobacco Outlets
Number of Stores: 100,000
Production Run Quantity: 100,000
Introduction: 5/1/07
Intended Duration: Permanent
Dimensions (H x W x D): 23" x 10" x 14"
Weight: 20 lbs.
Budget Category (U.S.): $251-$300 (display only)
Producer: ImageWorks Display & Marketing Group, Winston-Salem, NC

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Design of the Times 2008 Contest Declaration

Client: The Topps Co., New York, NY
Product(s) Promoted: Variety of Topps Candy
Distribution: Mass Merchant and Convenience Stores
Number of Stores: 8,000
Production Run Quantity: 12,000
Introduction: 3/1/08
Intended Duration: 3 weeks
Dimensions (H x W x D): 52" x 14" x 18"
Weight: 35 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Timbar Packaging & Display, New Oxford, PA

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Design of the Times 2008 Contest Declaration