Beyond Basic Product Merchandising SmithKline Beecham Defines the Future of Newest Category Visibility Slide Proves 'The Real Thing' in Promoting Coke Rx to OTC = P-O-P As dozens of prescription drugs go over-the-counter, attention to their in-store presentation is critical. Weiser Expands Rack Display, Will Offer to More Retailers Austin Innovations Moves Into 'Limelight' 1997 P-O-P Trends Report: Retailer Survey Stores demand they be heard in development of P-O-P programs Quaker Bagel Kiosk Makes Grocery Debut Chanel Carousel Intros New Foundation Community Coffee Display Delivers Vacuum-Fresh Product Frito-Lay Introduces Mobile Merchandiser for Foodservice Operators First Previous 232 233 234 235 236 Next Last