Client: Madden Communications on behalf of MillerCoors, Wood Dale, IL
Product(s) Promoted: MGD 64 Beer
Distribution: On-Premise, Off-Premise
Number of Stores: 836
Production Run Quantity: 836
Introduction: 4/1/09
Intended Duration: 3-5 years
Dimensions (H x W x D): 16" x 5" x 5"
Weight: 4 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: Everbrite, Greenfield, WI
Design of the Times 2009 Contest Declaration