Client: Madden Communications Inc. for Miller Brewing Co., Wood Dale, IL
Introduction: May 2006
Product(s) Promoted: Miller Genuine Draft beer
Distribution: Nationwide
Intended Length of Use: 3 years
Size of Run: 1,453 units
Dimensions (H x D x W): 20" x 3" x 40"
Weight: 20 lbs.
Producer: Novamedia/Madden Communications, Fort Worth, TX
Design of the Times 2006 Contest Declaration
What were the objectives for this entry?