Graphics/Posters/Clings

Client: Aearo Technologies, Indianapolis, IN
Product(s) Promoted: Safety products
Distribution: Independent Hardware Stores
Number of Stores: 500
Production Run Quantity: 500
Introduction: May 2007
Intended Duration: 2 years
Dimensions (H x W x D): 24" x 24" x 60"
Weight: 60 lbs.
Budget Category (U.S.): $201 - $250
Producer: TPH Global Solutions, Chicago, IL

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: Champs Sports, Bradenton, FL
Product(s) Promoted: adidas shoes
Distribution: Champs Sports stores
Number of Stores: 550
Production Run Quantity: 550
Introduction: March 2007
Intended Duration: Repeated set-ups
Dimensions (H x W x D): 60" x 48" x 12"
Weight: 18 lbs.
Budget Category (U.S.): $101 - $150

Client: Seattle's Best Coffee, Seattle, WA
Product(s) Promoted: Chocolate Peanut Crunch JavaKula & Cherry Crisp CremeKula
Distribution: Cafes in U.S.
Number of Stores: 450
Production Run Quantity: 3,544
Introduction: April 2007
Intended Duration: 2 months
Dimensions (H x W x D): 98" x 60" x 13"
Weight: 3 lbs.
Budget Category (U.S.): $16 - $25

Client: Sony Corp., San Diego, CA
Product(s) Promoted: CyberShot Cameras and HandyCam
Distribution: CompUSA, Sam's Club, Circuit City, Sears, Best Buy
Number of Stores: 2,136
Production Run Quantity: 623,000 DVDs
Introduction: April 2007
Intended Duration: 5 weeks
Dimensions (H x W x D): 72" x 72" x 72"
Weight: 75 lbs.
Budget Category (U.S.): $101 - $150

Client: Coca-Cola North America, Atlanta, GA
Product(s) Promoted: 20-ounce Singles, Four-Pack Energy Drinks, Fridge Packs, Half-Liter Six-Packs
Distribution: Supermarkets and Mass Merchants
Number of Stores: N/A
Production Run Quantity: 4,000
Introduction: January 2007
Intended Duration: 1 year
Dimensions (H x W x D): 65" x 28" x 18"
Weight: 30 lbs.
Budget Category (U.S.): $51 - $100

Client: H&R Block Digital Tax Solutions, Kansas City, MO
Product(s) Promoted: H&R Block TaxCut Software
Distribution: Best Buy, OfficeMax, CompUSA, Circuit City
Number of Stores: 4,814
Production Run Quantity: 105,000
Introduction: January 2007
Intended Duration: 4 months
Dimensions (H x W x D): 48" x 48" x 48"
Weight: 10 lbs.
Budget Category (U.S.): Less than $5

Client: Eastman Kodak Co., Rochester, NY
Product(s) Promoted: Kodak Photo Services
Distribution: Wal-Mart U.S. and Canada
Number of Stores: 3,500
Production Run Quantity: 3,500
Introduction: May 2007
Intended Duration: 1 day event
Dimensions (H x W x D): 60" x 60" x 44"
Weight: 7 lbs.
Budget Category (U.S.): $26 - $50
Producer: Hawver Display, Rochester, NY

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: Buena Vista Worldwide Home Entertainment, Burbank, CA
Product(s) Promoted: Cars DVD
Distribution: Home Entertainment Departments
Number of Stores: Not available
Production Run Quantity: 38,950
Introduction: September 2006
Intended Duration: 2 months
Dimensions (H x W x D): 73" x 29" x 18"
Weight: 3 lbs.
Budget Category (U.S.): $6 - $10