POPAI Releases 2012 Shopper Study "In-store decision rate" pegged at 76% Cone 'Year of the Dad' Trend Tracker More than half of dads collect coupons and plan the weekβs meals in advance of hitting the store SymphonyIRI's 2011 'New Product Pacesetters' Insights into the Brand Loyalty of Hispanics Study finds that sampling, price promotions will entice this demographic to try new brands Purchase Influences in Club Stores The Digital Future in Focus Key insights from 2011 and what they mean for 2012 from comScore Inc. Feature Creatures: ECRM's Top Promoted Brands of 2011 Merchandising Trends: Driving Consumption Through Shopper Marketing A 'Times & Trends' Report from SymphonyIRI The Why Behind the Buy The new normal is no longer new, it is just normal. The Why Behind the Buy: Digital First Previous 13 14 15 16 17 Next Last