Walmart

Client: Polaroid Corp., Waltham, Mass.
Introduction: March 2000
Size of run: 10,000
Producer: Henschel-Steinau Inc., Englewood, N.J.
Wal-Mart requested this display to hold 12 cameras and no packages of film. The retailer packaged the display into a photo center island merchandiser.

Retailer: Wal-Mart
This half-pallet was completely sold out of DVDs by 11:30 a.m. Aug. 26, the day the video was released. Only VHS tapes remained.

Client: Coca-Cola Co., PowerAde Group, Atlanta
Introduction: May 2002 and May 2003
Number of displays: 4,300
Construction: Silver wire frame with styrene, four-color process-printed graphics
Distribution: Wal-Mart North America stores
P-O-P company: Edge Display Group Enterprises, Farmingdale, N.Y.
Comments: One of the team's strategies was to increase visibility for PowerAde at endcap destinations. In addition, the power wing is offered for both the Dasani and PowerAde brands.

Client: Coca-Cola Co., PowerAde Group, Atlanta
Introduction: May 2002 and May 2003
Number of displays: 4,300
Construction: Silver wire frame with styrene, four-color process-printed graphics
Distribution: Wal-Mart North America stores
P-O-P company: Edge Display Group Enterprises, Farmingdale, N.Y.
Comments: One of the team's strategies was to increase visibility for PowerAde at endcap destinations. In addition, the power wing is offered for both the Dasani and PowerAde brands.

Excerpts from Wal-Mart's Display Specs Guide