Client: RSI Home Products, Anaheim, CA
Product(s) Promoted: Semi-Custom Bath Cabinetry
Distribution: Lowe's Stores
Number of Stores: 247
Production Run Quantity: 250
Introduction: January 2006
Intended Duration: 3 years
Dimensions (H x W x D): 96" x 96" x 28"
Weight: 800 lbs.
Budget Category (U.S.): Greater than $1,001
Producer: RSI Home Products, Anaheim, CA
Design of the Times 2007 Contest DeclarationWhat were the marketing objectives for this entry?