Kroger

Client: Symantec Corp./Arc Worldwide, Cupertino, CA
Product(s) Promoted: Norton Internet Security and Norton AntiVirus
Distribution: OfficeMax and Fry's
Number of Stores: 1,000
Production Run Quantity: 1,000
Introduction: 4/28/08
Intended Duration: 3 months
Dimensions (H x W x D): 61" x 30" x 28"
Weight: 30 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Rapid Displays, Union City, CA

---

Design of the Times 2008 Contest Declaration

Client: The Clorox Co., Oakland, CA
Product(s) Promoted: KC Masterpiece BBQ Sauce, Kingsford Lighter Fluid, Kingsford Mesquite Woodchips, BIC Multi-Purpose Lighter, Calico Hot Shot II
Distribution: Ralphs
Number of Stores: 100
Production Run Quantity: 100
Introduction: 1/1/08
Intended Duration: 6-12 months
Dimensions (H x W x D): 63" x 24" x 20"
Weight: 30 lbs.
Budget Category (U.S.): $551-$600 (includes product)

Client: The Clorox Co., Oakland, CA
Product(s) Promoted: Clorox Disinfecting Wipes
Distribution: All Kroger and affiliates, Giant Eagle, Stater Bros.
Number of Stores: 3,500
Production Run Quantity: 5,000
Introduction: 3/18/08
Intended Duration: 3 years
Dimensions (H x W x D): 48" x 18" x 20"
Weight: 59 lbs.
Budget Category (U.S.): $151-$200 (display only)
Producer: Cornerstone Display Group, San Fernando, CA

---

Design of the Times 2008 Contest Declaration

Retailer: Kroger
Location: Atlanta

Retailer: Fry's
Location: Phoenix

Retailer: Food 4 Less
Location: Chicago

Retailer: Food 4 Less
Location: Chicago

Retailer: Food 4 Less
Location: Chicago

Retailer: Food 4 Less
Location: Chicago

Retailer: Food 4 Less
Location: Chicago