Client: Dr Pepper Snapple Group, Plano, TX
Product(s) Promoted: Rose's Cocktail Mixers
Distribution: Convenience Stores Nationwide
Number of Stores: 1,000-3,000
Production Run Quantity: 1,000 of each
Introduction: 5/15/09
Intended Duration: More than a year
Dimensions (H x W x D): 75" x 96" x 24"
Weight: 735 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: NYSCO Products, Bronx, NY
Design of the Times 2009 Contest Declaration