Foot Locker

Client: Adidas, Portland, OR
Producer: Rapid Displays, Chicago and Union City, CA
Awards: First Place, Wire Hangers, Ceiling Hangers and Banners category, San Francisco Point of Purchase Show 2004

Foot Locker used a lenticular sign for its "Back in Black" ad campaign that promoted Nike, New Balance and Reebok athletic shoes. About 1,500 of the signs landed in stores in August.
Producer: Virtual Images Unlimited, San Bernardino, Calif.