Fuji Tapes Floorstand
Product: Camcorder and CD-R tapes in various multi-packs
Number of displays: 5,000
P-O-P company: Applied Merchandising Concepts Inc., New Rochelle, N.Y.
Distribution: Drugstores (CVS, Eckert and Winn-Dixie)
Introduction: November 2002
Duration: Temporary
Construction: Corrugated
Display set-up: Retail staff
Fuji showcased its camcorder and CD-R tape products during and after the holiday season with a prepacked combination floorstand/power wing.