The Store as Media: Digital Signage in 2005 Narrowcasting Report: P-O-P is on the Air Lower costs, more awareness boost narrowcasting networks, but retailers and marketers grapple with how best to use the new medium. 2004-2005 In-Store Media News Briefs News items about in-store media networks, in chronological order. Chart I: Display Acceptance Levels by Retailers Chart E: Research Expected by Retailers Chart H: Use of Retailer-Approved Display Suppliers Chart F: Research Shared by Retailers Chart G: Display Set-Up, Store Managers vs. Corporate HQ 2006 P-O-P Trends Report Survey rates P-O-P against other tactics and explores role of research, emerging technologies Reinventing Retailing The dazzling new dance of stores and shoppers First Previous 202 203 204 205 206 Next Last
