Colgate-Palmolive Co.

Client: Colgate-Palmolive, New York, NY
Product(s) Promoted: Colgate Optic White Toothpaste & Colgate Optic White Toothbrushes
Distribution: Target, national distribution
Number of Stores: 1,668
Production Run Quantity: 1,668
Introduction: 8/15/11
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 13" x 36" x 12"
Weight: 14 lbs.
Budget Category (U.S.) $26 - $50 (display only)

Client: Colgate-Palmolive, New York, NY
Product(s) Promoted: Colgate Sensitive Pro-Relief Toothpaste & Toothbrushes
Distribution: National Distribution to Food Trade
Number of Stores: 4,000
Production Run Quantity: 4,800
Introduction: 8/15/11
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 60" x 14" x 14"
Weight: 21 lbs.
Budget Category (U.S.) $26 - $50 (display only)

Client: Colgate Palmolive, New York, NY
Product(s) Promoted: Colgate Optic White Toothpaste & Toothbrushes. Colgate Sensitive Pro-Relief Toothpaste & Toothbrushes
Distribution: Kroger National Distribution
Number of Stores: 2,600
Production Run Quantity: 2,600
Introduction: 8/15/11
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 60" x 23" x 15"
Weight: 29 lbs.
Budget Category (U.S.) $51 - $100 (display only)

Client: Colgate Palmolive, New York, NY
Product(s) Promoted: Colgate Optic White Toothpaste & Toothbrushes. Colgate Sensitive Pro-Relief Toothpaste & Toothbrushes
Distribution: Walgreens National Distribution
Number of Stores: 5,365
Production Run Quantity: 5,365
Introduction: 8/15/11
Intended Duration: 8 weeks
Dimensions (H x W x D): 72" x 24" x 24"
Weight: 40 lbs.
Budget Category (U.S.) $51 - $100 (display only)