Colgate-Palmolive Co.

Patent: Des. 354,410
Issued: Jan. 17, 1995
Inventors: Harold B. Goldring, Woodcliff Lake, N.J.; Mark A. Niven, Yonkers, N.Y.; Ronald Namaroff, Hartsdale, N.Y.; and Leslie G. Davis, North Caldwell, N.J.
Assignee: Colgate-Palmolive Co., New York
The ornamental design for a leg for a display rack, as shown.

Patent: 5,335,593
Issued: Aug. 9, 1994
Inventors: David C. F. Stoddard, Atlanta; Ladd M. Orr, Clarkston, both of Ga.; Alan D. Cooper, Winston-Salem, N.C.; Jeffrey J. Jarmuz, Colgate, Wis.
Assignee: The Mead Corp., Dayton, Ohio
The corrugated-paperboard display stand includes a base structure, vertical corner posts supported by the base structure, a plurality of shelves supported by the corner posts and a horizontal cross-section of each of the corner posts.

Advertiser: Colgate-Palmolive Co., New York
Producer: Dimensional Merchandising, Livingston, N.J.
Objective: To introduce toothbrush product to a brand new market: youth ages 1 through 7 years old. Use of well-known Warner Bros, characters was intended to draw children and mothers to the display.