Client: Colgate, New York, NY
Product(s) Promoted: Ensembles pump and refill Liquid Hand Soap (Soft-Soap)
Distribution: Supermarkets
Number of Stores: 6,000
Production Run Quantity: 8,600
Introduction: 1/22/09
Intended Duration: 2 months
Dimensions (H x W x D): 60" x 17" x 14"
Weight: 15 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Alliance, a RockTenn Co., Winston-Salem, NC
Design of the Times 2009 Contest Declaration