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AB InBev

  • Busch NASCAR Banner

    Client: Anheuser-Busch, St. Louis
    Product Promoted: Busch beer
    Objective: To combine the imagery of Busch beer and NASCAR in an eye-catching, 3-D banner.
    Introduction: March 1999
    Producer: Albert Screenprint Inc., Norton, Ohio
    Busch NASCAR Banner
  • Budweiser Inflatable

    Client: Anheuser-Busch, St. Louis
    Product Promoted: Budweiser beer
    Objective: To promote A-B's sponsorship of NASCAR.
    Introduction: March 1999
    Producer: Small Wonder Inflatables Inc., El Cajon, Calif.
    Budweiser Inflatable
  • Budweiser Bats

    Client: Anheuser-Busch Inc., St. Louis
    Products Promoted: Budweiser, Bud Light and Bud Ice beers
    Objective: To use motion to capture the attention of consumers during the Halloween season.
    Introduction: October 1998
    Construction/Materials: Litho-printed SBS, LED lighting system, battery operated motor
    P-O-P Company: Rapid Displays, Chicago
    Budweiser Bats
  • Budweiser and Bud Light Beers Floorstand

    Client: Anheuser-Busch Inc., St. Louis
    Products Promoted: Budweiser and Bud Light beers
    Objective: To help build brand awareness and customer loyalty for specific event promotion. The initial launch was for Speed Week in Daytona, Fla.
    Introduction: January 1999
    Construction/Materials: Corrugated
    P-O-P Company: Kell Specialty Products, Chippewa Falls, Wis.
    Budweiser and Bud Light Beers Floorstand
  • Budweiser Sun

    Client: Anheuser-Busch Inc., St. Louis
    Products Promoted: Budweiser and Bud Light beers
    Objective: The Bud family of brands attempted to convey to consumers that during the summer months, Bud and Bud Light should be a part of their summer activities. The inflatable promotes having "fun in the sun."
    Introduction: June 1998
    Construction/Materials: Yellow and silver PVC with logos printed on sunglass lenses and back of inflatable
    P-O-P Company: Small Wonder Inflatables Inc., El Cajon, Calif.
    Budweiser Sun
  • Budweiser Neon

    Client: Anheuser-Busch Inc., St. Louis
    Product Promoted: Budweiser
    Objective: The sign reinforces the quality and heritage of the Budweiser brand. The sign itself has become an icon for the brand and is featured in TV commercials.
    Introduction: June 1998
    Construction/Materials: Neon glass, screen-printed Sintra panel and Evertron solid state power supply.
    P-O-P Company: Everbrite Inc., Greenfield, Wis.
    Budweiser Neon
  • Bud Bowl 99 Sign

    Client: Anheuser-Busch Inc., St. Louis
    Products Promoted: Bud Light, Bud Ice and Budweiser
    Objective: To create an attention-getting, multi-dimensional stadium-like environment and to tie-in the display with Bud Bowl advertising through the use of specific graphic elements.
    Introduction: December 1998
    Construction/Materials: Litho-printed, mounted to .055 chipboard with two sets of white spiral-wrapped tubes and two sets of wire feet
    P-O-P Company: Rapid Displays, Chicago
    Bud Bowl 99 Sign
  • C-Stores: You've Come a Long Way, Baby

    Faced with changing consumer tastes and retail challengers, the c-store channel is redefining itself. Flexibility will win display space.
  • Budweiser Baseball

    Client: Anheuser-Busch, St. Louis
    Product Promoted: Budweiser beer
    Objective: To reinforce A-B's standing as the official beer of Major League Baseball and its long association with the sport.
    Introduction: March 1999
    Producer: Small Wonder Inflatables Inc., El Cajon, Calif.
    Budweiser Baseball
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