Client: Anheuser-Busch Inc., St. Louis, MO
Product(s) Promoted: Bud and Bud Light Chelada
Distribution: Supermarkets and liquor stores nationwide
Number of Stores: 509
Production Run Quantity: 509
Introduction: 1/1/09
Intended Duration: 6-8 weeks
Dimensions (H x W x D): 90" x 24" x 15"
Weight: 15 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Meyers, Minneapolis, MN
Design of the Times 2009 Contest Declaration